Research on Operation Risk Control and Overall Management Optimization of Campus Sports Events in Universities

Research on Operation Risk Control and Overall Management Optimization of Campus Sports Events in Universities

With the continuous implementation of the National Fitness Strategy, campus sports events serve as a core carrier for physical education teaching and campus cultural construction in universities. These events not only fulfill the educational mission of moral cultivation but also deliver certain social service values. In recent years, Chinese universities have hosted sports events with increasing frequency and expanding participation scales. Nevertheless, most higher education institutions suffer from defective operation systems, immature risk control mechanisms, and outdated overall management modes, which frequently trigger operational problems including hidden venue safety hazards, chaotic personnel allocation and inadequate logistical support. For the present research, sporting activities held by a number of comprehensive universities in China are selected as analytical samples. This paper adopts four primary research approaches including literature collation, case study, questionnaire investigation and on-site field research. It systematically classifies various hidden risks arising in the operation of campus sports competitions, explores the essential causes behind these risks, and summarizes the obvious defects in the overall event management system. Combined with the educational characteristics of different universities and the inherent operational logic of sports events, this paper constructs a standardized risk prevention framework and puts forward differentiated integrated management optimization measures. The empirical research results demonstrate that the operational risks of university sports competitions can be divided into five dimensions: safety guarantee, personnel arrangement, logistical support, capital operation and public opinion dissemination. The major risk triggering factors cover imperfect management systems, insufficient professional literacy of practitioners, defective emergency disposal plans and unreasonable resource allocation structure. Universities can effectively eliminate potential operational risks and improve overall management efficiency by revising regulatory provisions, building professional operation teams, standardizing event procedures, promoting digital technology application, and improving emergency response mechanisms. This research supplements the theoretical research system concerning the operation and management of university sports events, provides practical references for standardized event organization in institutions of higher education, and supports the high-quality and sustainable development of university sports undertakings.